Refresh Creative Media - What’s new on the web

Jul
15th

Firstly the difference between crowd-sourcing and user-generated content:

The term “crowd-sourcing” was originally coined by Wired Magazine in 2006, by Jeff Howe and Mark Robinson, and involves opening up tasks usually performed by company employees to a open or restricted community. User-generated content on the other hand is always publicly available, and this content forms the basis for Web 2.0,. It can also be referred to as “Conversational …

Jul
5th

We recently wrote an article for Memeburn.com on this topic, please view the article here.

Jun
24th
Google Street View

Google Street-view car caught in the reflection outside Refresh.

One of the Google Street View cars recently made a swing by the Refresh Creative Media offices and photographed itself in the reflection of the KFC downstairs. Street View imagery has only recently been made available in Cape Town and allows Google Users to see …

Mar
30th
Posted by Graham.

Racecard.co.za

Gareth Cliff, the 5fm DJ, was complaining about how South African politicians often “Pull the Race-card” by bringing the issue of race into debate. Gareth asked what a Race-card would look like, so we designed a series and put them on racecard.co.za.

Hayibo put an advert up for us, and we created a

Mar
29th
Posted by Craig.

Refresh Creative Media’s 2010 video production showreel, featuring unfinished mountains, aquaculture, hoodia slimming gel, baby remedies, waterproof outdoor gear, and high performance alloys used in jet engines – who says Refresh is not involved in a diverse range of industries?

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